Chipotle Marketing Strategy 2024 Calendar. Chipotle’s new strategy has driven shares up by 53% this year, outperforming other large restaurant stocks and raising its valuation to $58.7 billion. This case study outlines chipotle, its marketing mix and target market along with marketing strategy in detail.
Chipotle’s new strategy has driven shares up by 53% this year, outperforming other large restaurant stocks and raising its valuation to $58.7 billion. Chipotle’s growth strategy includes aggressive expansion, both in north america and internationally.